Strategic Planning Course

▸Short course content:

The main goal of the Strategic Planning course is the assimilation of the strategic approach as a way to manage the company’s strategy. This approach is based on strategic thinking and requires the usage of a large number of ideas and models borrowed from basic management disciplines – marketing, finance, project management, etc. This is what fills strategic analysis with content, and it is its integrating component that explains why strategic planning is usually considered key course of the MBA programme.

▸Topics covered by the course:

The process of creating a strategy is presented in the form of a model, provides a structured approach to analysis with the ability to detect and compare components of complex processes with each other. The strategic planning model is the basis for understanding strategic issues, as it provides a basic format for evaluating the applicability of concepts and ideas. This model provides a framework for formulating questions that help analyze the same strategic problems in many situations.

An integral part of the course is the method of situations for analysis (business cases), which is the most common way of teaching strategic planning. It is a powerful classroom teaching method that enables students to review real-life examples (previously structured and theory-filled by tutors), present, discuss, and defend their analysis. The course also contains questions for self-assessment, current questions and simulations aimed at strengthening the students of certain topics. Thus, the main objective of the course is to help students learn how to apply strategic analysis to real business situations.

Upon completion of the course you will be able to:

  • stimulate the process of strategic planning of the company
  • manage the strategic planning process at different levels
  • diagnose business strategy
  • develop and implement a strategy in the most effective way
  • take an effective part in the work of the strategic committee of the organization.

▸Who will benefit from the course:

▸ senior management, CEO, COO

line managers, heads of departments, project leaders, business analysts

entrepreneurs

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Tymur Sarbaev Strategic Planning MBA_britishmba.in.ua

Course tutor - Tymur Sarbaev

Business consultant on issues: strategic management, crisis management, business structuring and systematization, business acceleration Practical work experience: business career (1995 - 2004) - from sales representative to CEO in international and Ukrainian companies consulting (since 2005) - for medium and large companies at different stages of their life cycle. Geography of clients - Ukraine, Europe, Asia. coaching of owners and top managers.
Approved tutor at the Edinburgh Business School.

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